Innovation and Technology

Stakeholders Directly Impacted

Employees

Customers and Consumers

Shareholders and Investors

Partners and Stakeholders

Communities and Society

Government Agencies and Regulators

Management Approach

The Company has established a Center of Excellence (COE) as a dedicated Business Unit under Jaymart Group Holdings Public Company Limited. The COE serves as the strategic hub for technology and innovation across the Group, with key responsibilities including setting directions, defining operational frameworks, and systematically driving the adoption of technology within its businesses. This initiative supports the Group’s vision of transforming into a Technology Investment Holding Company capable of achieving sustainable long-term growth.

Roles and Responsibilities of the Center of Excellence (COE)

The COE is responsible for establishing technology standards and governance (Technology Governance), covering system architecture, data management, cybersecurity, and compliance with relevant regulations — to ensure that technology investments within the Group are efficient, reduce development redundancies, and enable appropriate risk management. This serves as a critical factor in maintaining transparency and confidence among shareholders and investors.

Innovation Driving Process

In terms of business driving, the COE serves as a support mechanism for affiliated business units — from selecting high-potential technology projects and developing prototypes, through to actual organizational-level implementation — with a focus on projects capable of generating tangible business outcomes across revenue growth, operational efficiency improvement, and cost reduction, to ensure that innovation investments yield appropriate and measurable returns.

The JMART Group firmly believes that the COE, as an innovation business unit, will serve as a critical mechanism for building knowledge, developing personnel capabilities, and transferring technology competencies to all affiliated companies — including extending case studies from Rawmat Coffee to other businesses within the Group's ecosystem — in order to create added value for shareholders, strengthen competitiveness, and support the Group's stable and sustainable long-term growth.

Jaymart Group Holdings Public Company Limited places strong emphasis on continuously adopting innovation and technology in its business operations to enhance internal efficiency, improve organizational agility, and support long-term sustainable growth.

The Company focuses on implementing modern digital solutions that align with its operational context and organizational needs across all dimensions, including customer engagement, business processes, and human capital development, as follows:

• 1
  Collecting Customer Feedback and Identifying Issues

  Understanding customer needs and challenges is essential for developing products and services that align with market demands. Jaymart is committed to actively listening to customers and collecting feedback through various channels, including customer surveys, usage data analysis, and direct interactions. This data is then utilized to enhance products and services.
• 2
  Monitoring Innovation Trends and Developments

  Jaymart closely monitors global innovation trends, particularly in the technology and financial sectors. The company collaborates with strategic business partners who possess specialized expertise to drive new innovations that align with Jaymart’s strategies and business objectives.
• 3
  Sourcing Innovations to Support Net-Zero Emissions

  Jaymart actively seeks innovations that contribute to achieving net-zero greenhouse gas emissions. This includes developing technologies and services that reduce environmental impact, such as renewable energy adoption, resource conservation, and recycling promotion.
• 4
  Developing Internal Training Programs

  • Jaymart has integrated E-Learning into its training programs to enhance employee skills and knowledge effectively. This approach supports continuous professional development across various fields.
  • On-demand online learning: Employees can access learning content anytime, anywhere through an E-Learning platform, allowing for flexible and convenient knowledge acquisition.
• 5
  Implementing Innovations such as E-Documents in the Organization

  Jaymart has initiated the use of E-Documents to improve document storage and accessibility within the organization. This enhances operational efficiency, security, and reduces the risk of losing important documents. Additionally, it supports environmentally friendly business practices, contributing to long-term sustainability.